When poor marketing is holding you back


A great product means nothing if you’re not reaching the right people, but knowing where to start when marketing a small startup can be a daunting task

Is your crisis management plan good enough?

In the event of a crisis, business leaders must communicate effectively, with speed, honesty and compassion, in a bid to limit damage to their company

Is the future workplace telephone-free?

Messaging and collaboration apps seem increasingly popular, particularly among younger members of staff, but there’s still life left in the old desk phone

Get closer to customers with what they want

Closer connections with consumers, enabled by advances in technology, are driving an increased business offering and improved customer experience in diverse sectors

Staying on message

Digital pioneers, even in rather conservative markets such as financial services or government, are harnessing instant and group messaging as a natural collaboration tool rather than trying to curb it. The key is to keep control, says Justin Forrest, chief executive at MindLink Software

Taming A Multi-Headed Business Monster

Such is the vast array of technology on offer, organisations are spoilt for choice, but to succeed they must select the best business tools which connect staff, customers and suppliers

Top collaboration tools uniting employees

Connecting people with innovative technology can not only increase return on investment, it boosts staff morale

UK Is On The Cusp Of An App Revolution

Mobile apps for smartphones and tablets keep a workforce connected, but also bring together business functions in potentially lucrative new ways